Someone who likes to be constantly improving and getting into new things as much as possible
My goal is to create meaningful experiences that impact both customers and businesses. I design for external (customers, users) and internal parties (stakeholders, employees).
I like to work on projects that are research-based, hypothesis-driven, and validated through testing. Products and services that reach their full potential and meet the needs of all stakeholders.
My design values
Purpose over tactics
Too often projects start with the question "How?" rather than "Why?".
This leads us away from our goal.
Research-based
I always start with extensive research and problem exploration. More than focusing on finding a solution, I try to dig as deep into the problem space as I can.
Co-creation
Design isn't a solitary practice. In my daily work, I actively seek the involvement of stakeholders and colleagues.
I firmly believe that good design solutions come from bringing different experts together
With an eye for craft
I am first and foremost a maker.
I enjoy the craft of UX design and bringing good ideas to life.
I follow the product development cycle from problem definition to design implementation.
Strategy-driven tools
The risks of focusing on technologies and tools without a clearly defined strategy are obvious: they may not deliver the promised customer experience. I am a big defender of a strategy-driven approach.
A heart for people. A mind for business
I always keep the business needs and constraints in mind, and find the perfect balance between a solution that meets user needs and one that simultaneously achieves objectives and is cost-effective.
Research-based
Co-creation
With an eye for craft
Strategy-driven tools
The risks of focusing on technologies and tools without a clearly defined strategy are obvious: they may not deliver the promised customer experience. I am a big defender of a strategy-driven approach.
A heart for people. A mind for business